With over 18+ years of experience, I specialize in transforming legacy companies into market leaders by combining vision, execution, and innovation. I have built AI-powered ecosystems, privacy-first infrastructures, and omnichannel strategies that reignite growth, strengthen market relevance, and deliver lasting competitive advantage. My leadership spans retail, DTC, marketplaces, and B2B, where I have consistently driven exponential revenue, launched category-defining products, and inspired high-performance teams. Known for full P&L ownership and enterprise-wide digital transformations, I approach growth with a hands-on, data-driven mindset—challenging legacy thinking, rewriting industry playbooks, and building brands that win and endure. My career is a series of case studies in business revitalization, bridging the gap between C-suite strategy and technical execution.
I am uniquely skilled at building scalable digital ecosystems, fostering data-driven cultures, and ensuring compliance and innovation converge to create lasting business value. My dual expertise in product leadership and data privacy (CIPP/US, CIPM certified) allows me to innovate while mitigating regulatory risk, a critical capability for any modern C-level leader.
My goal is to position myself as the solution to a critical and widespread business challenge: transforming traditional businesses into agile, profitable, and future-ready market leaders.
Core Leadership Comptencies
- Visionary Leadership & Execution
- Strategic Growth & P&L Ownership
- Full P&L Accountability
- Brand Architecture & Positioning
- Omnichannel Marketing & Commerce
- Global Expansion & GTM Strategy
- Retail Media & Shopper Marketing
- International Market Penetration
- Retail & Marketplace Acceleration
- Product Innovation & Lifecycle Management
- Data Governance & Privacy Leadership
- CDP Personalization & CX
- Organizational Design & Culture
- Change Management
- Supply Chain Optimization
- AI Strategy & Implementation
- Digital Transformation
- Board & Stakeholder Engagement
- M&A Integration & Brand Portfolio
Education
- Executive Education (Rise to the C-Suite with Specializations in AI and Blockchain) – Quantic School of Business & Technology, USA
- Cinema/Video Production – Los Angeles City College, USA
- Photography – Los Angeles City College, USA
- Music Production – Los Angeles City College, USA
- B.S., Marine Transportation – University of Cebu, Philippines (Cum Laude)
- B.S., Electronics and Communications Engineering – Mapua Institute of Technology, Philippines